Digital Marketing Online Certification Course

Certified Professional Training on Digital Marketing Strategy, Social Media Marketing, SEO, Mobile Marketing, Email Marketing, Facebook Marketing, Pay-Per-Click & More!

  • Duration : 5 Weekend
  • Training Starts On : 29-05-2021
  • English
  • Trainer:
  • Industry Expert
  • Industry Expert


Digital Marketing Online Certification Course
  • Online Bootcamp

    Learners

    5324+

  • Online Bootcamp

    Companies

    628+

  • Online Bootcamp

    No. of Openings

    2187+

  • Online Bootcamp

    Ranking

    1

Course Overview

• In India, only digital marketing is the industry that is booming more than a 30% rate every year. • Digital marketing created 20 lakhs jobs in 2020. Our digital marketing certification training will help start your journey towards this lucrative career. • This training will help you strengthen the foundations of the Digital marketing landscape by covering the several aspects of New Age Marketing (Digital Marketing) such as Content marketing, Search Engine Optimization, Google AdWords and Analytics, Social Media Marketing OTT Advertising and Video Marketing. • After completing the course, you will have an upgraded skill set with deeper and richer understanding of different concepts and tools of digital marketing that will help you in creating, distributing and promoting the products and/or services digitally.

Key Features

  • • Fast track 5-weekends course

    • Live online sessions with industry expert trainers

    • Live projects

    • Flexible timing for working professionals

    • Internship opportunities for students

    • 100% Placement assistance 

    • Dual certifications: 

    1. Govt. of India Professional certification                                      
    2. Professional certification from SkillTechnika 


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Course Content

  • Lecture: 01
    Basics of Marketing & Branding
  • Lecture: 02
    Shift from Traditional to Internet Marketing
  • Lecture: 03
    Internet marketing during/post Covid 19
  • Lecture: 04
    Terminology
  • Lecture: 01
    Understanding
  • Lecture: 02
    Content Strategy & Idea
  • Lecture: 03
    Content Marketing & Management
  • Lecture: 04
    Content for Corporate Communications
  • Lecture: 05
    Case study
  • Lecture: 01
    Introduction (SEO/Page Rank/PA/DA)
  • Lecture: 02
    On Page SEO & Optimization
  • Lecture: 03
    Off Page SEO & Optimization
  • Lecture: 04
    Local SEO
  • Lecture: 05
    Online Reputation Management
  • Lecture: 06
    SEO Tools & Reports
  • Lecture: 01
    Keyword Research
  • Lecture: 02
    Types of Campaigns
  • Lecture: 03
    Bidding Strategy
  • Lecture: 04
    Campaign Setup & Optimization
  • Lecture: 05
    Landing Page Optimization
  • Lecture: 06
    Remarketing
  • Lecture: 07
    Case Study
  • Lecture: 01
    Introduction & Importance
  • Lecture: 02
    Understanding Acquisition, Behavior & Conversion
  • Lecture: 03
    AdWords and Analytics Integration
  • Lecture: 04
    Advanced URL Tracking
  • Lecture: 05
    Google Tag Manager
  • Lecture: 06
    Analytics for Ecommerce
  • Lecture: 01
    Introduction (SMM vs SEM)
  • Lecture: 02
    Understanding Media Network & TA
  • Lecture: 03
    SMM using Facebook, Twitter, Instagram, LinkedIn
  • Lecture: 04
    Social Media Advertising & Optimization
  • Lecture: 05
    Social Media Press Release (Online PR)
  • Lecture: 06
    Reports & Analysis g. Case Study
  • Lecture: 01
    Introduction
  • Lecture: 02
    How does it work?
  • Lecture: 03
    Become a Social Media Influencer
  • Lecture: 04
    Case Study – TikTok
  • Lecture: 01
    Introduction
  • Lecture: 02
    OTT platforms & market trends
  • Lecture: 03
    Benefits & Challenges
  • Lecture: 04
    Case Study – Hotstar
  • Lecture: 01
    3 A’s of Affiliate Marketing
  • Lecture: 02
    Affiliate marketing as a career
  • Lecture: 03
    Platforms for Affiliate Marketing
  • Lecture: 04
    How AdSense Works?
  • Lecture: 05
    Different types of Ad Units
  • Lecture: 06
    Reports & Analysis
  • Lecture: 07
    Case Study
  • Lecture: 01
    Understanding the Basics
  • Lecture: 02
    Creating Effective Content
  • Lecture: 03
    Measuring the Campaign Effectiveness
  • Lecture: 04
    Art of Corporate Communication (Email Write-up)
  • Lecture: 05
    Rules & Regulations governing Email Marketing
  • Lecture: 06
    Tools & Case Study
  • Lecture: 01
    Introduction (Power of Visuals)
  • Lecture: 02
    Video Marketing through YouTube
  • Lecture: 03
    Content Creation & Video SEO
  • Lecture: 04
    Video Marketing Strategy & Monetization
  • Lecture: 05
    Tips & Tricks
  • Lecture: 06
    Case Study
  • Lecture: 01
    Fundamentals
  • Lecture: 02
    Promotion on Mobile Apps
  • Lecture: 03
    Monetize your Apps (Effective Targeting)
  • Lecture: 04
    Tracking & Content Distribution
  • Lecture: 05
    Case Study
  • Lecture: 01
    Understanding Products/ Services
  • Lecture: 02
    Ecommerce marketing Channels, Tools & Resources
  • Lecture: 03
    Ecommerce Marketing Funnel Optimization
  • Lecture: 04
    Google Ads for Ecommerce
  • Lecture: 05
    Ecommerce Tracking using Google Analytics
  • Lecture: 06
    Case Study
  • Lecture: 01
    Bidding for Freelancing Project (FreeLancer, Fiverr, Upwork)
  • Lecture: 02
    Earn via Professional Blogs or Vlogging
  • Lecture: 03
    As a Digital Marketing Consultant
  • Lecture: 04
    Marketplace/Ecommerce Consultant
  • Lecture: 01
    Key Discussion
  • Lecture: 02
    Project Submission
  • Lecture: 03
    Evaluation

Course Orientation Video

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Batch Details

Start Date : 29 : 05 :2020

End Date : 27:06:2020

Duration : 5 Weekends


Who can Attend

Course best suited for:
• Students
• Job Seekers
• Working Professionals 

Job Roles that this training will prepare for:

• Digital marketing strategist
• Web content manager
• SEO analyst
• Social media specialist
• Online Leads manager
• Google AdWords specialist
• Email Marketing specialist
• eCommerce specialist
• Online leads manager
• Web analyst
• Online reputation manager

Pre-requisites

PC/ Laptop with Internet Connection

CourseCertificate

Learning path


Skilltechnika's Advantage

Live Interaction

Live Interaction Session

Hands-On Practice

Hands On Practice

Real Time Project

Real Time Project

Curriculum

Latest Curriculum

Recorded Session

Recorded Sessions

Industry Connects

Industry Connects

Peer Learning

Peer Learning

Mentor Support

Mentor Support

Assessments

Assessments

Training Options

Live Online Session
$ 400
QUICK ENROLLMENT
$ 400
GROUP ENROLLMENT
Customized to your team's needs